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Squatch Creative

A BOUTIQUE CREATIVE AGENCY

WEB - PRINT - BRANDING - PHOTO - VIDEO
WILMINGTON - PHILADELPHIA - NEW YORK CITY

Squatch Creative has always been inspired by the golden-age of advertising. Our crew relies on a background in analog and digital techniques to orchestrate inspired campaigns.

Established in 2013 our headquarters can be found on the edge of Wilmington’s Brandywine Park. Located directly next to the historic studios of American Illustrator Frank Schoonover.


Stone Balloon Ale House

Landmark Bar + Venue

Brand Strategy
Style Guide Creation
Video Production
Video Editing
Website Design
Website Development
Content Creation
Print Design


Stone Balloon Ale House

Landmark Bar + Venue


Brand Strategy
Style Guide Creation
Video Production
Video Editing
Website Design
Website Development
Content Creation
Print Design


Closing it’s doors in 2005 after 33 years, the Stone Balloon was a historic entertainment venue. Hosting acts like Bruce Springsteen, Metallica, and My Morning Jacket in the eighties and nineties. When Hi 5 Hospitality assumed control, they looked to honor the landmark through branding, menu, and decor.


PROJECT: BRAND VOICE ESTABLISHMENT + LOGO DESIGN
With a nod to the original organization, our style guide focused on several variations to the new logo concept.


Extensive local market research lead our process in re-introducing the community to The Stone Balloon. Establishing guidelines for all future in-house marketing efforts.


New logo projections gave the owners and management the proper visuals to see how the new brand should be implemented.

This thumb print can been seen in everything from interior design fixtures to glassware and custom lighting installations.


PROJECT: STONE BALLOON WEBSITE
While creating the new brand aesthetic we knew the site had to be special. Squatch relied on custom video content and a unique navigation scheme to accomplish that look.


Cinematography helped us capture the new interior design efforts as well as food and drink offerings.

PROJECT: PHYSICAL ASSET PROJECTIONS
During the opening stages, we extended design direction to a variety of new tools.

 


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